The stars were out in force in Las Vegas on Wednesday night, as the doors were thrown open at the new $3.7billion, 737ft-tall Fontainebleau hotel.
Justin Timberlake, Cher, Tom Brady and Sylvester Stallone were among the stars celebrating the launch of the newest upscale resort in Sin City.
During the bash, the Cry Me A River star, 42, hit the gambling table to roll some dice for a game of Craps, during which the Believe hitmaker, 77, and her boyfriend Alexander "A.E." Edwards, 37, looked on in shock.
Cher pulled a series of hilarious expressions as she watched on during the gambling session, which saw Justin watched by a slew of fellow all-star attendees.
He was clad in a slick tuxedo with a slicked over hairdo affording him an incredibly dashing look, while Cher's boyfriend was wholly more low-key.
Cher, 77, and her boyfriend Alexander "A.E." Edwards, 37, pulled hilarious faces as they watched Justin Timberlake throw dice at opening of the new $3.7bn Fontainebleau hotel in Vegas
They were sharing hilarious exchanges over the table
The stars were out in force in Las Vegas on Wednesday night, as the doors were thrown open at the new $3.7billion, 737ft-tall Fontainebleau hotel
Located on the Las Vegas strip, the 150,000-square-foot resort/casino promises a 'new era of luxury hospitality' with world-class dining, nightlife and entertainment
They looked to be grimacing at one point while Justin threw the dice
Located on the Las Vegas strip, the 150,000-square-foot resort/casino promises a 'new era of luxury hospitality' with world-class dining, nightlife and entertainment.
The Fontainebleau towers over Vegas at 737ft-(224m) tall, boasts 3,644 'exquisite' hotel rooms and suites, according to the website, and is certain to become the go-to stay for Hollywood's elite.
At $3.7billion (£2.9billion), the Fontainebleau is second in cost to the $4.3billion (£3.4billion), 66-story Resorts World that opened in June 2021 a short walk down Las Vegas Boulevard.
It is the tallest occupiable building in Nevada and second-tallest in Las Vegas, behind the nearby Strat tower observation deck at 1,149 feet (350 meters).
The name of the 3,644-room, 737ft-(224m) tall Fontainebleau recalls Miami Beach's icon among destination resorts, which Soffer's family acquired in 2005.
But the project in the Mojave Desert has its own lore about starts, stops and changing ownership since work began in 2007.
Soffer, the Miami-based chairman of Fontainebleau Development, lost funding during the Great Recession and walked away from the project in 2009 with the building about 70 per cent complete.
Various new owners stepped in, including famous financier Carl Icahn and New York developer Steven Witkoff. The latter announced plans in 2018 to redesign and rename the resort The Drew, but progress stalled again during the pandemic.
The stars were throwing their support behind the hitmaker
Tyga was also on hand to look at the game as the gambling rumbled on
Tom Brady then tried his hand at the fun and frolics
The legendary songstress, 77, wowed in a sandy blonde wig and showed off her seemingly ageless visage
Located on the Las Vegas strip, the 150,000-square-foot resort/casino promises a 'new era of luxury hospitality' with world-class dining, nightlife and entertainment
It boasts 3,600 'exquisite' hotel rooms and suites, according to the website , and is certain to become the go-to stay for Hollywood's elite.
Meanwhile, sitting idle, the hulking shell of a building with an incomplete street-front facade was occasionally used by area firefighters for high-rise rescue training. Last July, with work progressing toward opening, a smoky rooftop fire raised alarm but caused little damage.
Soffer and Fontainebleau Development reacquired the project in 2021 and partnered with Koch Real Estate Investments to finance and finish it.
He called completion 'the fulfillment of a long-held dream and a testament to the spirit of our brand, which has stood for seven decades'.
Mark Tricano, Fontainebleau Las Vegas president, told state gambling regulators last month that the resort will employ more than 7,000 workers.
The property has 1,300 slot machines, 128 gambling tables and more than 36 bars and restaurants - some featuring chefs with Miami roots.
Officials said hotel room rates for the opening started around $300 (£239) nightly.
The structure is the tallest occupiable building in Nevada and second-tallest in Las Vegas, behind the nearby Strat tower observation deck at 1,149 feet (350 meters).
The property has 1,300 slot machines, 128 gambling tables and more than 36 bars and restaurants - some featuring chefs with Miami roots
Soffer, the Miami-based chairman of Fontainebleau Development, lost funding during the Great Recession and walked away from the project in 2009 with the building about 70 per cent complete