HP and Canva Announce Partnership to Democratize Design and ...
HP and Canva announced that they will join forces in a groundbreaking collaboration to provide unique design-to-print services and experiences for over 185 million monthly Canva users with HP Print Service Providers across the globe.
(This article ran in the Day 1 edition of the drupa daily.)
HP and Canva announced that they will join forces in a groundbreaking collaboration to provide unique design-to-print services and experiences for over 185 million monthly Canva users with HP Print Service Providers across the globe.
This global multi-year partnership aims to deliver an accessible, scalable, and sustainable printing experience to a larger Canva customer base worldwide with localized printing options. By using HP PrintOS Suite automation, this will accelerate onboarding and ramp up new print volume to HP’s integrated network of PSPs.
Canva, founded in 2013, has over 185 million monthly users, including 95% of the Fortune 500. The launch of Canva Print in 2017 has allowed users to design and print a wide range of products, including business cards, brochures, flyers, stickers, marketing collateral, with customization options, and even apparel. This collaboration will also utilize the extensive global network of HP Industrial Print and HP Large Format to drive volume to HP-equipped Print Service Providers, delivering the widest range of print to Canva users.
HP PrintOS Site Flow will help Canva extend its reach by automating production and shipping processes for PSPs. This end-to-end solution streamlines print jobs with auto-scheduling, delivering color consistency, security, barcode tracking and optimal productivity. Additionally, HP's expansion of its PrintOS Suite with new features will equip the Canva Print Operations team with powerful tools to identify, connect and manage a global SKU catalogue across HP-enabled PSPs.
Earlier this month, Canva launched Canva Enterprise, a new subscription option to cater to the growing demand from large organizations. Further, Canva aims to expand its print service to 150 countries by 2026. As part of the agreement, HP will implement Canva Enterprise in their organization, empowering HP’s global marketing and sales teams to securely create, collaborate, and publish visual content.
This new collaboration between HP and Canva also aligns with their shared commitment to sustainability enabling teams to effortlessly create impactful visual content with a reduction in its carbon footprint through localized operations.
About David Zwang
David Zwang travels around the globe helping companies increase their productivity, margins and market reach. He specializes in production optimization, strategic business planning, market analysis, and related services to companies in the vertical media communications market. Clients have included printers, manufacturers, retailers, publishers, premedia and US Government agencies. He can be reached at [email protected].
